Jason Ratzlaff

5515 Forked Horn Place, Paso Robles, CA 93446
Phone: (805) 610-2074 Email: jasonratz@gmail.com

Career Accomplishments:

Created custom Magento e-commerce solutions with supporting CRM, SAP, POS, and ERP
system integrations for over 24 clients, representing over $65 million in revenues
▪ Created custom Middleware for Warehouse and accounting integrations that moves order
info from and to Magento and Magento2 through Fishbowl, ShipStation, and QuickBooks.
▪ Built Enterprise Magento and Magento 2 websites for the likes of usa.yamaha.com,
www.rubies.com, www.simplehuman.com, www.evolutionofsmooth.com,
store.coffeebean.com, and many more.
▪ Led international teams of development professionals from over 15 distinct cultures on over
50 major projects.
▪ Created custom Magento Extension products line that has driven over $1 million in sales
▪ Built a custom collection account system that sits between banks and debt collectors to
create settlement offers and automate the process of collection and payments.

Desktop

▪ Windows 10, Windows 8, Win7/ XP/Vista, Win 2003 Server, Server 2008, Ubuntu
▪ MS Office, Word, Excel, PowerPoint, Access, Groove, Photoshop, Illustrator,
▪ Firewalls and VPN
▪ Ethernet (Gigabit/Fast Ethernet)
▪ WSL – Windows Sub System Linux

Employment History:

2020-2023 - Executive VP of Engineering – Phillips & Cohen - phillips-cohen.com

Responsibility: I built a team to launch 5 software products from scratch. I architected the
technology stack as well as set up all aspects of the development pipeline. I worked directly with
the existing clients to fix this workflow into their processes as well as maintained international
compliance and Pen testing, I was also responsible for working with patent attorneys to protect
the intellectual property of these projects.
Accomplishments:
▪ Implemented Git, CI, Jira, Slack, and a cohesive workflow with 20
developers for the full development cycle, from Task, Development, QA, and
deployment.
▪ Hired domestic developers as well as international agencies for support
▪ In just 2 short years was able to get 3 of the five products to market and
contracts with Major Banks such as Westpac, Merrick, Best Egg, and E.ON
Next
▪ Built software that was compliant in Canada, the United States, the United
Kingdom, and Australia.

2017-2023 - Magento Lead - The House of Staunton - Houseofstaunton.com

Responsibility: For maintaining Magento as well as building and implementing a middleware
solution that would move orders, tracking, and inventory to and from the warehouse systems such
as Fishbowl and ShipStation I was also responsible for the Magento 2 upgrade.
Accomplishments:
▪ Implemented a Git strategy for the full development cycle with multiple
resources
▪ Built many custom extensions for both Magento 1 and 2 that follow best
practices and improved the reliability and performance of the site.
▪ Built a Middleware system that communicated all inventory, shipping, and
tracking information to and from the warehouse.
▪ Implemented Continuous Integration using GitHub actions to auto-deploy
approved code changes.
▪ I was on a continuous retainer to support the Custom Middleware I had built
in 2017 until they got on to NetSuite

2017- 2018 - Magento Lead Developer - Hathway Inc. “wearehathway.com NOW www.bounteous.com”

Responsibility: Fix a Magento 2 implementation that was put together by very unqualified
developers. Get the site into a stable working state to regain client confidence.
Accomplishments:
▪ Implemented a Git strategy for the full development cycle with multiple
resources
▪ Rebuilt many custom extensions to follow Magento 2 best practices and
improved the reliability and performance of the site.
▪ Built a 3rd party gift card system using Stored Value Solutions API that
worked across all channels from Web, and Mobile to Point of Sale.
▪ Built a subscription system to allow customers to subscribe to the products of
their choice.

I’m a seasoned professional with 30 years of experience in pioneering technology solutions that
have driven millions of dollars in revenue for clients. I am a recognized leader in integrating and
implementing technical e-commerce solutions primarily using Magento that includes SAP, ERP,
CRM, and hundreds of other custom extensions to meet my client’s custom needs. I am a cyber
security-savvy, technology-savvy, business-minded Engineer with exceptional interpersonal skills.

SEO/Internet Marketing

▪ Affiliate Networking: On-staff management for some of the major affiliate networks
including, Commission Junction, and Clickbank.
▪ Active SEO “Target Testing of New Search Technology updates”.
▪ Trained and managed cross-culturally with teams in India, Russia, Mexico, Iceland, Spain,
China, and Dubai.
▪ Experience in Black-hat protection and countermeasures.

Other

▪ Pre-wire Networks
▪ Punch Blocks, Ton Tracers, Repeaters, CSU/DSU’s, Professional Modular Plug Crimper
▪ Implemented SNMP on devices to allow for network management
▪ Large Scale wireless installation and Tower Construction

2016-2017 - Magento Lead Developer - Guidance

Responsibility: Worked on multiple projects as a lead developer.
Accomplishments:
▪ Finished Magento 2 Training
▪ Successfully mastered Magento 2 backend development.
▪ Build about a dozen Magento 2 extensions
▪ Was responsible for leading 5 Magento2 and Magento2 B2B projects

2011-2016 - Developer to Chief Technical Officer - Strattas

Responsibility: Oversee software development as Lead Developer and CTO, from scope to
launch
Accomplishments:
▪ Launched a series of Magento Extensions and lead generation systems for
various industries to create a re-sellable product
▪ Managed international teams of 15+ individuals
▪ Supervised the creation of over $3 million in revenue
▪ Became certified as a Magento Plus Developer

2009-2011 - Vice President of Marketing / Consultant - Majon International

Responsibility: Recruited to lead a team of programmers, designers, and SEO professionals to
execute and build an AdSense-based business model.
Accomplishments:
▪ Built and maintained an E-commerce Platform to Sell the SEO services offered by Majon
▪ Built a new business model and framework deployed to use Google AdSense organic
▪ Generated over $20k per month in the first 3 months
▪ The product continues to drive reoccurring monthly revenue toda

2008-2009 - Chief Financial Officer - Deweye

Responsibility: Recruited by CEO to streamline business and financial processes
Accomplishments:
▪ Led company restructuring that brought all accounts current, alleviated delinquencies,
and provided a futuristic accounting model

2005-2008 - Founder/ Owner - Flatrox

Responsibility: Create technologies to create a strong website presence for Ultimate
PC (previously founded company) to expand from brick-and-mortar-only sales to
digital commerce
Accomplishments:
• Built the Magento sites to host 30,000 Sku’s
• Generated $100k in sales per month within 2 months
• Outranked Best Buy on Google for competitive keywords

References:

Paul Fiumano
(727) 492-5356
pfiumano@inyllc.com
The House of Staunton
Shawn Sullivan (256) 503-7369
shawn@houseofstaunton.com
https://www. houseofstaunton.com
Fishbat
Jennifer Calise (908) 884-0324
jmcalise@msn.com
http://www.fishbat.com
Sean Brown
Sean Browne (415) 796-3376
Deweye
Randy Fair (719) 964-7810
rfair@deweye.com
http://www. deweye.com

Technical Training

▪ PHP “Certified Magento Plus”
http://www.magentocommerce.com/certification/

directory/dev/916521/
▪ Completed Magento2 training
▪ Computer Programming “Basic”
▪ Online Harvard Class - CS 50
▪ Computer Science 1: Programming - CSCI 1300-100
▪ Computer Science 2: Data Structures - CSCI 2270-010
▪ MCSE: Microsoft Certified Solutions Expert
▪ Java
▪ Landmark Educations: Introduction Forum
▪ Landmark Education: Advanced Communication Course
▪ Landmark Education: Self-Expression Leadership Course
▪ Engineering 27& 28/ Autocad 2D/3D
▪ Engineering Certified in Solidworks Advanced Parts & Assemblies
▪ Class “A” driver’s license
▪ CDF Equipment Maintenance
▪ EMT-D
▪ CDF Hazardous Materials – Operations
▪ Fire Service Management
▪ Incident Command System Training
▪ Heavy Equipment Operator / Certified Welder
▪ An extensive list of over 50 additional certifications is available upon request.